#1: CONSISTENT BRANDING
I'm sure you have seen the popular social media challenge posts (banner above). Well this is a perfect example of our #1 tip to keep in mind when on a particular social media platform. Whether it's your appearance, your product images, staff, logo, font, colors or overall style it is VERY important to make sure your brand is clear and consistent. This also caters not only to your brand, but it gives your viewers and potential customers an inside look into what you have to offer.